Design Heroes Oct 3 @ 1:00pm est Oct 10 @ 1:00pm est Oct 16 @ 1:00pm est

Do you want to tap into the wisdom of the industry’s creative luminaries?

Step into the minds of packaging design’s top visionaries with our 3-part webinar series, Design Heroes™, brought to you by Product Ventures. Gain a unique insider’s view into the methods and mindsets of superstar design leaders behind some of America’s most exciting and successful emerging brands.

What to expect?

Creative Rockstars – Three trailblazing design leaders will share their personal journeys, revealing the techniques and inspiration behind their game-changing packaging designs.

Insider Knowledge – Discover how to flip the script on conventional product categories and gain insights to elevate your own projects.

Competitive Edge – Whether you’re hunting for fresh ideas or seeking that spark of magic to set your packaging apart, this series has something for everyone.

Why attend?

Be Inspired – Absorb the genius of industry legends who push boundaries and redefine what’s possible in packaging.

Learn the Playbook of the Masters – Take home actionable packaging tips and tricks that you can apply to your own work.

Have Fun – Experience a high-energy, engaging series that’s designed to inform and entertain.

What you’ll take away:

Accessible Design Wizardry – Learn how to harness creative magic and apply it to your own projects, no matter your skill level, including how to craft packaging that pops.

Real-World Techniques – Unlock the potential to innovate with packaging design secrets shared by the best in the business.


MEET THE DESIGN HEROES

Our host and guest speakers are industry champions with an impressive track record in packaging design. They believe in the power of abundance, where sharing insights leads to collective growth. Get ready for an open, honest conversation as they reveal their tricks of the trade.

Series Host

Paul Earle is currently founder and principal of A Day In The Sun, a brand futures lab that advises clients on what’s next, and creates a handful of its own new brands as a venturer. With design a central component of all he does, he’s cofounder of GOODLES mac and cheese, Big Nose Kate whiskey, Small Wonder haircare, and others. When not creating new brands, Paul can be found working with students and executives as a faculty member at Northwestern’s Kellogg School.

October 3 @ 1:00pm est

Craig Dubitsky is one of America’s most accomplished entrepreneurs… and with Craig, it all starts with design. From his role as an early investor in METHOD cleaning products (patient zero for design disruption in consumer products) to founding the iconic personal care brand EOS, to founding Hello oral care, eventually sold to Colgate, to his latest adventure as cofounder of Happy Coffee with Robert Downey Jr., Craig has the Midas touch. And we’re not talking about mufflers.

October 10 @ 1:00pm est

Dan Chodrow is a highly acclaimed creative executive who has had a substantial role in creating and launching some of America’s most beloved and fastest-growing brands, from HIGH NOON spirits to GOODLES mac and cheese and beyond. Breakthrough design was and remains front-and-center in it all. What’s interesting is that Dan “grew up” as a copywriter first. Today, he is deeply interested in ways to combine images with words to engage with people.

October 16 @ 1:00pm est

John Gleason is a design rock star, with a foundation of 20 years in a variety of roles at Procter & Gamble, most recently as head of design-driven business partnerships. Today he is a highly-sought after “advisor to the stars” in design, has taught at his alma mater Notre Dame, and is a regular on the design excellence lecture and panel circuit. He knows everybody in the biz (or knows someone who knows someone… he could beat anyone in a Kevin Bacon game in the design world).