PV Welcomes Innovation Research Veteran to Head Insights Team
Product Ventures is pleased to announce that Randy Adis has joined our team as VP of Consumer Insights. Randy has more than 20 years of marketing research experience, having worked on the client-side for companies such as PepsiCo and Unilever, and most recently as Head of Client Experience at Olson Zaltman, a research agency focused on deep consumer insights and works with many blue-chip and Fortune 500 companies in the US and globally.
As VP of Consumer Insights at Product Ventures, Randy leads our in-house team of market research professionals through a consumer-informed research approach to packaging innovation. This approach, coupled with our Rapid Innovation Week™ and rapid prototyping capabilities provides our clients with actionable ideas brought to life.