Laura Chequer

Client Director

Laura Chequer brings with her over 20 years in CPG marketing. She has worked both on the client side, helping build blue-chip brands like Pepsi, Starbucks, Gatorade and Lipton, and on the agency side, running cross-functional teams in support of Fortune 500 clients like PepsiCo, Nestlé Waters, Ocean Spray and Unilever. After majoring in American Studies at Yale, Laura translated her obsession with popular culture into a fascination with how consumers fall into enduring relationships with brands, and how it all begins at the point of sale.