Coca-Cola Splash Bar INNOVATIVE RESEARCH | PRODUCT DESIGN & DEVELOPMENT SITUATION: The Coca-Cola Company partnered up with Product Ventures to create opportunities for underserved communities to engage with Hindustan Coca-Cola Beverages’ (HCCB) value chain through their Splash Bar initiative. This initiative aimed to make Coca-Cola products accessible at affordable prices in remote areas with limited […]
Read More →April 14, 2023