Consumers Prove Convenience Eclipses Sustainability— What Can CPG Companies Do?

Photo of different cpg packaging materials for sustainability

Consumers Prove Convenience Eclipses Sustainability — What Can CPG Companies Do? Sustainability efforts are a lot like the much-maligned paper straw: Without structural integrity, it doesn’t work. Paper might be better for the environment than plastic, but it sometimes comes at the expense of the consumer experience. Likewise, sustainability initiatives like recycling only go so […]

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6 Great Takeaways on How to Balance Sustainability with Consumer Experience

Graphic depicting plastic materials representing sustainability concerns

It’s Not Easy Being Green: 6 Takeaways on How To Balance Sustainability With Consumer Experience In an era of COVID and climate change, consumers care about safety, integrity and environmental impact. But at the same time, “more than ever, consumers desire convenience,” says Stuart Leslie, Vice President of Industrial Design at Product Ventures. “Case after […]

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Packaging Digest: Sustainability and Modernization Drove Dial’s Latest Package Redesign

photo of Dial Body Wash package redesign

Sustainability and Modernization Drove Dial’s Latest Package Redesign Henkel’s new, more sustainable packaging for Dial Body Wash delivers a premium look and feel and an ergonomically designed closure. Kate Bertrand Connolly 1 | Oct 04, 2023 Redesigned packaging for Dial Body Wash features a revitalized structural design that is more environmentally friendly than the previous packaging. […]

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Cambio Roasters New Eco-Friendly Packaging Design

photo of Cambio packaging design

Cambio Roasters Eco-Friendly Packaging Design Packaging of the World recently showcased the structural packaging design Product Ventures developed with with Cambio Roasters. Product Ventures helped Cambio Roasters visually translate their brand mission into a retail package that stands out from the crowd of K-Cups®. Product Ventures worked with Cambio to develop an easy to use […]

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Celebrating 30 Years!

Exciting News: Product Ventures is acquired by CPG private investor group led by Sean Bisceglia